The Keys of Becoming a Professional Writer

My business story … or the birth of my brand


You certainly are interested in knowing more about me.


Fine! Thank you for your interest!


How did I start my business?  
How did I realize that trust is so important for me and my business?


What was the beginning of my brand ?


I have written down my story for you:



Stockfoto - Nahaufnahme von Frau, die Eingabe mit alter Schreibmaschine

Urheber: bacho12345 / 123RF Lizenzfreie Bilder



From August 2011 to July 2012 I was very active on Ecademy, a social business network, under the direction of Thomas and Penny Power.
During this time I presented my business Presse-Service Karin Sebelin and seeked the exchange and collaboration with business people from around the world.

My first blog on the platform was a press release for honoring the founders Thomas and Penny Power for their wonderful work and announcing the new Ecademy score that was invented at that time.

From the first blog my blogs were a success.

Within several weeks I was number 1 in the Ecademy score ( among 600.000 members ) for being so engaged with and by others.

I was overwhelmed by the great appreciation and respect people showed me.Thomas Power said: “Karin, what this does is branding!” and I was impressed by his words. I was very active and engaged and people liked me, my work and my blogs.

For being so engaged in the community the founders gave me and a handful of other members the honor to become a Blackstar (a membership by approval and payment), free for several months. I felt honored and appreciated.

People from around the world shared the philosophy of Ecademy: ORS (being open, random and supportive to everyone). I gave people my trust and values like respect and tolerance were extremely important for me.

For a long time I ranked in the Ecademy score on place 1 and people named me “Our number 1″.

For being so loved, liked and respected by the community I was asked if I could imagine me to represent Germany one day. It was a job offer. And I should prove me in the next weeks. I felt honored and gave my best to fulfill the test. A few weeks later I was deeply hurt when it was said: “No, Karin, Ecademy does not offer any jobs!” I felt cheated and lost any trust in the community. I deleted all my blogs and left the community overhastily. I felt stigmatized!

Half a year later I had learned that we should never give up our friends. I felt the need to see Ecademy again. To meet again these wonderful people. People had missed me and saw my comeback with joy.

I joined the community and you won’t believe it: Within several weeks I was number 1 again ! That made me thoughtful !

Everything went well and I enjoyed the stay there. Some months later the same people showed me no empathy and real understanding. I felt hurt again.

Now I made up my mind to leave the community and to never come back.


What have I learned through this experience?


  • I learned that people are more important than success.
  • I learned that we shall never trust too quick. –> Trust is no light-hearted affair.
  • I learned that there are people who try to abuse our success, our goodwill and heart. –> Trust is a risk.
  • I learned that facing the same problem twice is a cause to follow a new path. –> Trust can lead to change.
  • I learned that we should never give up our friends. –> Loyalty is a critical element in the trust building process.
  • I learned that we shall forgive in order to free our burdened soul. –> Forgiveness is a chance for our life.
  • And I learned that we have to give our respect and trust first in order that people learn to trust us. —> Trust begins with us.


I have learned that trust is the only kind of influence that really matters.

From now on I saw the topic “Trust” as


My Mission


I feel the need to show people how important trust is in our life.


Read my book

Trust … the only kind of influence that really matters

and learn everything about trust.


Download our free Ebook:  Trust needs a new thinking … a new culture.